Stan Store Affiliate Program Review 2025: Is It Worth Promoting?

In 2025, creators are no longer just entertainers, they’re entrepreneurs. And if you’re a content creator, coach, influencer, or digital product seller, then chances are you’ve come across Stan Store.

It is a tool designed for modern creators who want to sell directly to their audience, whether that’s coaching calls, ebooks, courses, or affiliate links, all from a simple link-in-bio storefront.

But aside from using Stan Store, many creators are also starting to promote it. And with more digital creators looking for easy ways to make money online, you might be wondering:

Is the Stan Store Affiliate Program worth promoting in 2025?

Let’s break it down.

Overview of the Stan Store Affiliate Program

The Stan Store Affiliate Program lets you earn commissions by referring new users to sign up for a paid Stan Store plan. If someone signs up through your unique affiliate link, you get paid, simple as that.

Here’s a quick look at how it works:

• Commission Rate: 20% recurring monthly commission
• Cookie Duration: 30 days
• Payout Method: Monthly via PayPal or Stripe
• Payout Threshold: $50
• Affiliate Dashboard: Managed via Stan’s internal platform
• Marketing Assets: Swipe copy, banners, and email templates included

The program is easy to join, and you don’t need to be a pro to start promoting it.

What Makes the Stan Store Affiliate Program Attractive?

There are a few solid reasons why Stan’s affiliate program is becoming popular in 2025:

30% Recurring Commission

This is a big deal because you don’t just earn one-time,  you get paid every month your referral renews their subscription for every paying customer you refer. If someone signs up for the Creator plan at $29/month, that’s $6/month for you.

Refer 20 people? That’s $120/month in recurring income. And if your referrals stick around for a full year (which many do), that adds up to $1,440/year, from just 20 users.

Simple Product That Sells Itself

Stan Store is built for creators, and it is easy to explain to an audience. If your followers are influencers, coaches, or digital product sellers, then chances are they’ll love how simple it is to get started with Stan.

Beginner-Friendly Interface

Even if you’re new to affiliate marketing, Stan Store’s platform makes it easy to track your clicks, conversions, and payouts. Plus, they give you everything you need to promote it: emails, banners, social media content, and more.

Popular Among TikTok and IG Creators

Stan Store has built a strong presence on TikTok and Instagram. A lot of creators are talking about it, which makes it easier to promote. If you’re active on social or run a blog for creators, the brand recognition definitely helps.

Who Should Promote Stan Store?

Stan Store is made by creators, for creators, so it naturally fits audiences who are already selling (or want to sell) digital products and services.

Here’s who will benefit most from promoting it:

• TikTok and Instagram influencers who teach creator monetization
• Course creators, digital product sellers, or coaches
• YouTubers reviewing creator tools or side hustle ideas
• Bloggers in the creator economy or online business space
• Email marketers targeting new creators and solopreneurs

If your audience wants to sell online without the headache of building a website and managing multiple tools, Stan Store’s affiliate program is a perfect fit for you.

Stan Store vs Other Affiliate Programs

Here’s how Stan Store’s affiliate program compares to similar platforms:

While Stan Store’s cookie duration (30 days) is not as long as others, its focus on creators and strong brand visibility make up for it. Plus, the low price point means your audience is more likely to convert, even if they’re just starting out.

Pros and Cons of the Stan Store Affiliate Program

Pros

• Recurring 20% commission, income stacks up month after month
• Popular with creators, makes it easier to promote
• Beginner-friendly dashboard, simple to use and understand
• Low pricing = more conversions
• Great support and promotional tools included

Cons

• Requires users to create a Stan Store account to promote
• $50 payout threshold, might take time for beginners to reach
• Shorter cookie window than some competitors
• Lower price means lower commissions,compared to platforms like Kajabi or Skool
• Brand still growing, not everyone has heard of it yet outside TikTok and Instagram

How Much Can You Earn?

Let’s do a quick calculation.

If you refer 25 people to the Stan Creator plan ($29/month)

• 20% of $29 = $5.8/month
• 25 referrals = $145/month
• In one year = $1,740/year

That’s just for the lower plan. If a user buys or upgrades to the more expensive $99/month plan, this will increase your earnings significantly. And because creators often stick with tools they love, your income can remain consistent for a long time.

How to Join the Stan Store Affiliate Program

Getting started is easy but requires you to create a Stan Store account. Here’s how:

1. Register for a Stan Store account
2. Log into your account
3. Click the Referrals tab
4. Get your unique referral link 
5. Start sharing your link on social media, in your bio, email newsletter, or blog
6. Track clicks and earnings from your dashboard

Stan’s team also sends out affiliate tips and updates regularly, so you always have ideas on how to promote effectively.

Final Verdict: Is Stan Store's Affiliate Program Worth Promoting in 2025?

This depends on what you are looking for in an affiliate program. If your audience includes digital creators and you are fine with 20% recurring commissions and 30 day cookie lifetime, it can be worth it because it has a well known brand and low entry pricing that can drive high conversion rates.

If you’re creating content around monetization, side hustles, or creator tools, this may be a good choice for you.

FAQs

Do I need to be a Stan Store user to become an affiliate?

Yes, you need to sign up on the platform to promote Stan Store,

How do I get paid?

Payouts are made monthly via PayPal or Stripe once you hit the $50 threshold.

Can I promote Stan Store along with other platforms?

Yes, you can.