How to Migrate from WordPress to Kajabi Easily in 2025

WordPress has been the go-to website platform for over two decades. With its vast library of plugins and themes, it has powered millions of sites for bloggers, course creators, and businesses worldwide.

But by 2025, many creators and entrepreneurs are realizing that WordPress isn’t always the best choice for running an online course or membership business. Between plugin conflicts, security updates, hosting headaches, and managing third-party tools, running a WordPress site can become a full-time job.

That’s why so many are moving to Kajabi, a true all-in-one platform that combines websites, courses, email marketing, automations, and community under one roof.

If you’ve been running your courses, memberships, or digital products on WordPress (using plugins like LearnDash, MemberPress, or WooCommerce) and want a simpler, more streamlined solution, migrating to Kajabi could be your smartest move in 2025.

This guide will walk you through how to migrate from WordPress to Kajabi step by step, without losing content, students, or momentum.

Why Creators Are Moving From WordPress to Kajabi in 2025

WordPress is still incredibly powerful. But for creators who want a less technical, more streamlined platform, Kajabi often feels like a breath of fresh air. Here are the top reasons creators are making the switch:

• No More Plugin Overload
  On WordPress, you need plugins for everything: courses, payments, memberships, email, funnels, communities, etc. Kajabi does it all in one platform, without the endless updates.
• Better Stability and Security
  With WordPress, you’re responsible for hosting, backups, and protecting your site from hacks. Kajabi takes care of the backend so you can focus on teaching and selling.
• Integrated Marketing Tools
  WordPress courses often require pairing with Mailchimp, ConvertKit, or ActiveCampaign for email. Kajabi has built-in email marketing, automations, and funnels.
• Cleaner Student Experience
  Kajabi’s course platform is simple, elegant, and distraction-free, which makes for happier, more engaged students.
• Time Savings
  Without plugin conflicts or maintenance tasks, you can spend your time creating content and growing your business instead of troubleshooting issues.

In short: WordPress gives you control, but Kajabi gives you simplicity. For many creators in 2025, that’s worth the switch.

Step-by-Step WordPress to Kajabi Migration Plan

Migrating from WordPress to Kajabi may look tedious, especially if your current setup includes courses, memberships, or multiple plugins. But by breaking it into steps, you can make the transition smooth.

Step 1: Audit Your WordPress Setup

Start by making a detailed list of everything you currently have inside WordPress. Your audit should include:

• Courses (lessons, videos, downloads, quizzes)
• Memberships or subscriptions (MemberPress, Restrict Content Pro, etc.)
• Digital products (ebooks, templates, bundles)
• Community or forums (BuddyBoss, bbPress, private groups)
• Email marketing integrations
• Website pages (homepage, sales pages, landing pages)
• Payment setups (WooCommerce, Stripe, PayPal)
• Plugins and custom code you’re relying on

This list becomes your migration checklist and ensures nothing important is left behind.

Step 2: Export Your Content From WordPress

Unlike moving between LMS platforms, WordPress migrations vary depending on which plugins you use. The process is usually manual, but manageable:

• Videos: Download from your video host (Vimeo, Wistia, YouTube, or directly from WordPress uploads).
• Lesson Text: Copy course content into Google Docs or Notion for easy reuse.
• Quizzes/Assessments: Export or copy question sets if you’re using an LMS like LearnDash.
• Resources: Gather all PDFs, worksheets, templates, and bonus files.
• Community Content: Archive important discussions (export, copy, or screenshot).
• Member Data: Export your subscriber list into a CSV (from WooCommerce, LMS plugin, or email provider).
• Web Pages: Save text and copy from your homepage, sales pages, and landing pages.

Pro Tip: Start with your main course or membership so you can relaunch quickly before migrating everything else.

Step 3: Rebuild Your School on Kajabi

Now comes the fun part, setting up your Kajabi site. Here’s how:

• Upload Courses: Recreate your course modules and lessons in Kajabi. Add videos, text, and downloads.
• Add Assessments: Kajabi supports quizzes, so you can replicate simple testing from WordPress.
• Memberships & Offers: Bundle courses or create memberships using Kajabi’s “Offers” system.
• Website Setup: Build your homepage, landing pages, and sales pages directly in Kajabi’s site builder.
• Branding: Add your logo, brand colors, and fonts to give your Kajabi site the same look and feel as your WordPress site.
• Payments: Connect Stripe or PayPal. Kajabi supports one-time payments, subscriptions, and payment plans.
• Test Experience: Preview everything as a student to ensure lessons flow smoothly.

This is also the perfect time to update your content, refresh old videos, polish sales pages, or restructure lessons for clarity.

Step 4: Move Your Members

Your students and subscribers are the most valuable part of your business, so handle their transition carefully.

• Bulk Import: On higher Kajabi plans, you can import customers via CSV.
• Manual Invites: Send personal invitations with login details for smaller member groups.
• Transition Offers: Offer bonuses, discounts, or extended access to encourage members to activate their new accounts.
• Step-by-Step Guide: Create a simple guide (or short video walkthrough) showing members how to log in and access courses on Kajabi.

If you run recurring subscriptions through WordPress (via WooCommerce or MemberPress), decide whether to migrate billing to Kajabi or let existing plans continue until renewal.

Step 5: Redirect Links and Access Points

To avoid confusion, make sure all public-facing links are updated:

• Domain: If your custom domain is connected to WordPress, point it to Kajabi.
• Website Pages: Redirect your old WordPress pages (homepage, sales pages) to their Kajabi equivalents.
• Emails: Update course access links and sales funnels inside your campaigns.
• Social Media: Update your bios, pinned posts, and CTA links.
• Affiliate Links: If you have affiliates, provide them with new links to your Kajabi pages.

This ensures your new Kajabi site becomes the central hub for all student activity.

Step 6: Communicate Clearly With Your Audience

Good communication is essential for a smooth migration. Your students need clarity and confidence.

• Announce Early: Let them know the move is happening and explain why.
• Highlight Benefits: Emphasize how Kajabi will improve their experience, simpler logins, smoother access, and all resources in one place.
• Provide a Timeline: Share when the change will happen and how long the WordPress site will remain active.
• Offer Support: Be available for questions via email, chat, or a live Q&A session.

Step 7: Run Both Platforms Temporarily

Don’t shut down WordPress immediately. Run WordPress and Kajabi side by side for at least 2–4 weeks.

This overlap allows you to:

• Troubleshoot technical issues.
• Give slower students time to move over.
• Ensure all payments, logins, and lessons work correctly on Kajabi.

Once everything is smooth, you can confidently close down your WordPress site.

Bonus Tips for a Smooth Migration

• Test as a Student: Log in, buy your own course, and complete a lesson. Check that everything works the way it should.
• Save Data Before Closing WordPress: Archive analytics, sales records, and community discussions before you deactivate.
• Start With Your Core Offer: Move your best-selling course first before migrating smaller products.
• Treat Migration as a Relaunch: Use the switch to Kajabi as a marketing opportunity, rebrand, refresh, and announce a “new and improved” student experience.
• Be Strategic About Billing: Don’t rush to move recurring subscriptions. Decide whether to migrate them or let existing billing cycles finish before moving.

Conclusion

Migrating from WordPress to Kajabi is about more than just switching platforms, it’s about choosing simplicity, stability, and scalability for your business.

By auditing your current setup, exporting your content, rebuilding in Kajabi, and carefully guiding your students through the process, you can make the transition smooth and stress-free.

WordPress may give you flexibility and control, but Kajabi gives you focus and freedom. It’s an all-in-one system that lets you spend less time managing tech and more time doing what you love, teaching, creating, and growing your business.