Affiliate marketing continues to be one of the best ways to earn passive income in 2025 especially if you are promoting tools that creators and entrepreneurs already use or are actively searching for. One of the most well-known names in the online course and coaching world is Kajabi.
But while Kajabi is famous for its features and premium price tag, many people don’t know that it also has a pretty solid affiliate program. So in this article, we’ll break down everything you need to know about the Kajabi Affiliate Program in 2025, how it works, how much you can earn, and whether it’s worth promoting.
What Is Kajabi?
Kajabi is an all-in-one platform for online business owners. It lets you build websites, host online courses, manage email marketing, sell digital products, run communities, and much more, all from one place.
It is especially popular with coaches, consultants, and creators who are serious about growing their business. Because Kajabi is so powerful and more expensive than most alternatives, it is also a strong opportunity for affiliate marketers who want to earn high recurring commissions.
Kajabi Affiliate Program: Quick Overview
If you sign up for the Kajabi Partner Program (their affiliate program), you can earn money by referring new customers to Kajabi. You earn a commission for every paying user you bring in, and the more people you refer, the more bonuses and perks you can unlock.
Here’s how the program works:
- Commission Rate: Tiered commission structure with rates ranging from one time bounty payments to 20% recurring commissions
- Cookie Duration: 30 days
- Payout Method: 60 days, via Paypal
- Payout Threshold: $100
- Platform: Kajabi’s built-in Partner Dashboard
- Tools Provided: Affiliate links, banners, pre-written emails, and more
You don’t need to sign up through an outside platform like PartnerStack or Impact, everything is managed inside Kajabi.
What Makes the Kajabi Affiliate Program Stand Out?
There are a few reasons why Kajabi’s affiliate program is still going strong in 2025:
High-Value Product = Bigger Commissions
Kajabi is a premium tool. Its pricing plans range from $89 to $399 per month, which means your commissions will be quite high.
Recurring Revenue
After generating up to $399 in one time bounties, you can start earning recurring commissions of up to 20% per sale for as long as your referrals stay subscribed. Kajabi users tend to stick around longer than users on cheaper platforms because they’re more serious about their business. That means long-term income for you.
Bonus Tiers and Leaderboards
Kajabi also rewards top-performing affiliates with bonuses, perks, and even prizes. Once you start bringing in results, you can move up tiers and gain access to private coaching, early feature access, and public recognition. They also run leaderboards during big promotions and offer extra incentives.
Trusted Brand with Strong Conversions
Kajabi is a well-known name in the online business space. If someone is serious about launching a course, membership, or coaching business, there’s a good chance they’ve already heard of Kajabi, which makes it easier to convert.
Who Should Promote Kajabi?
Kajabi isn’t a cheap product, so it’s best to promote it to an audience that’s ready to invest in their business. Here are the types of people who will benefit the most from promoting Kajabi:
- Course creators, coaches, and consultants
- YouTubers reviewing high-end software and online business tools
- Bloggers and influencers focused on entrepreneurship, digital products, or passive income
- Agencies and freelancers recommending platforms to clients
- Email marketers and content creators with audiences looking to build online businesses
If your audience is made up of beginners with tiny budgets, Kajabi might not be the right choice for you. But if your audience includes serious online entrepreneurs, this program has a lot of earning potential.
Kajabi vs Other Affiliate Programs
Let’s see how Kajabi compares to some other popular affiliate programs in 2025:
Kajabi doesn’t offer the highest commission or cookie length, but it makes up for that with high pricing, strong retention, and brand trust, which means your referrals are more likely to convert and stay long-term.
Pros and Cons of the Kajabi Affiliate Program
Pros
- High-ticket product = higher earnings per referral
- Recurring commission for serious affiliates
- Trusted brand with strong retention and conversions
- Bonus incentives and recognition for top affiliates
- Everything managed inside Kajabi, no need for third-party tools
Cons
- $100 payout threshold, might take time to reach if you’re just starting out
- Shorter cookie duration (30 days) than competitors
- Higher pricing might deter beginners or low-budget creators
How Much Can You Earn?
Let’s run some quick numbers.
If you become a premium partner (20% recurring commission) and refer 20 people to Kajabi’s Basic plan ($149/month):
- 20% of $149 = $29.80/month
- 20 customers = $596/monthly recurring income
- Over a year = $7,152 in yearly recurring income
And you can keep earning as long as they stay subscribed, some users stay for years.
How to Join the Kajabi Affiliate Program
Getting started is easy and you don’t need to be a Kajabi user to join
- Go to https://kajabi.com/partnerprogram
- Fill the form and wait to be accepted
- Once you’re accepted, get your unique referral link
- Use Kajabi’s affiliate resources (emails, graphics, and landing pages) to start promoting
Kajabi helps you every step of the way with pre-made funnels and swipe files, so you don’t need to start from scratch.
Final Verdict: Is Kajabi's Affiliate Program Worth Promoting in 2025?
It depends; if you have a small audience, the confusing commission structure might not be worth it for you but if you have a large audience of potential Kajabi customers, then it can be a good option. There are many alternatives like SchoolMaker with way higher commission rates and longer cookie lifetime.
FAQs
Do I need to be a Kajabi user to become an affiliate?
No, anybody can join the program
How often do I get paid?
Payouts happen monthly, and you need to have earned at least $100 to receive your payment.
Are there any bonuses or contests?
Yes! Kajabi rewards top affiliates with cash bonuses, swag, and leaderboard promotions during big launches or campaigns.
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